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(2008, 800 words)
The paper looks at different kinds of innovation in business and marketing defining the concepts of continuous and discontinuous innovation and illustrating their applications. The importance of identifying what kind of innovation a product involves is highlighted with regard to the product cycle and targeted consumers. The idea of a product "chasm" is discussed showing how to maximise market share in the long term.
(2006, 1500 words)
The essay examines the notion and types of innovation as well as the impact of innovation on financial performance of a company. It is argued that innovation does not always lead to commercial success: certain conditions must have been met for a company to reap the rewards. The conditions, such as market-driven orientation, ability to protect new ideas and innovations, and to market them aggressively afterwards are also discussed in the paper.
(2006, 1500 words)
The present paper discusses the benefits of kaizen referring to book written by Imai. The discussion highlights the principles of kaizen and demonstrates its benefits for operations. Additionally the analysis compares kaizen to lean thinking in order to distinguish the difference between these approaches. The role of managers and relevance of kaizen to innovative firms are considered.
(2005, 2500 words)
The paper reports on the Schumpeterian hypothesis relating the volume of innovative activities to the companys size. Critique of the hypothesis is reviewed; technological progression patterns and various forms of innovation are discussed.
(2005, 3500 words)
The paper looks at the importance of the New product and service development (NPSD) opportunities for British Universities. External and internal factors that influence NPSD are outlined; prospective demands and their implications for the UK University degree programmes are discussed.
(2005, 1200 words)
The paper highlights the role innovation plays in achieving a sustainable competitive advantage in the business world. On the basis of practical examples, the essay examines various forms/generations of innovation: product/service/process innovation; solutions innovation; and experience innovation. Porters ideas on competitiveness, the Delta model and Prahalads locus of competence/locus of innovation paradigm are used in the paper as theoretical tools. The essay concludes with a discussion on a completely new role and purpose of innovation in the present day world where customers are playing an increasingly important role.
(2005, 3000 words)
The present paper reviews the issues of managing continuous improvement activities across cultures. To this end the paper evaluates the model of continuous improvement suggested by Oakland, and discussed its applicability to multinational operations. The discussion starts with the review of the history and views on continuous improvement. Then, it scrutinises the relevance of the model's elements to today business environment. Finally it shows the changes which might occur with the transfer of the improvement techniques from one cultural context to the other.
(2005, 2000 words)
The paper undertakes the analysis of the continuous improvement process that takes place in M&S operations. The paper reviews the change drivers which triggered the change process and considers the benefits of its implementation for firms operations and the overall competitive strength. Among the benefits are: improved customer relations, increased operational efficiency and improved service quality. The paper also reviews change driving and restraining forces which might facilitate or hinder the successful implementation of the change process.
(2005, 2000 words)
The paper defines the notions of continuous and breakthrough improvements, and outlines the advantages of using either of these improvement techniques. Since, the major focus is made on continuous improvement; the major benefits of this approach are stressed. The discussion is based primarily on theoretical views of operations management analysts, with the consideration of such areas of continuous improvement as kaizen and TQM
(2004, 3000 words)
The assignment is based on the evaluation of Digital Angel strategy. The primary areas of concern are the way the company takes into account new product launch issues and its reflection in the strategy content. The analysis covers certain theoretical aspects as diffusion of innovation and new product development. After thorough assessment of these issues strategic initiatives are suggested that cover such areas as marketing mix strategy, strategic alliance and ethics.
(2004, 2000 words)
The following report is focused upon evaluation of the extent to which Kao Corporation can be described as an innovative organisation. During the course of the report, a discussion of literature on innovative organisations takes place, highlighting their differences in compare to more traditional types of organisations with a particular focus towards the role of management in both facilitating innovation and formulation strategy. The report is completed by conclusion upon the degree of innovativeness in Kao Corporation and its unique approach to the concept.
Innovation; innovativeness; Kao; Kao Corporation; management
(2003, 1500 words)
This essay answers the following questions: What are the main challenges and opportunities for materials, presented by the Internet revolution and e-commerce? Packaging and recycling legislation will dictate the use of simpler reusable materials. How is this compatible with complex materials design? What do you think will be the most important materials development for the next five, ten and twenty years?
(2003, 7000 words)
This report presents the detailed investigation of the global pharmaceutical industry and analyses the ways in which technological innovation and issues of corporate social responsibility affect the industry. Report consists of the following sections: pharmaceutical industry analysis, pricing strategies, Research and Development in pharmaceutical industry, factors, which affect the companies operating in the industry, types of innovations (internal and external) in the industry future challenges, issues of corporate social responsibility which affect the industry and recommendations onto future development of the industry and companies.
(2003, 1900 words)
This essay is discussing the value and importance of innovation in developing and sustaining competitive advantage and argues if companies should relay upon the innovation when attempting to develop competitive advantage.
(2003, 2500 words)
This paper analyses Sandvik's environment and determines what are the most critical factors/issues/elements in Sandvik's environment that will impact on decisions to gain greater synergies among the businesses. Porters model is used to break down the nature of the steel industry to show Sandvik's competitive environment within the industry. Sandvik while taking into account the external environment needs to align the internal elements to push for greater synergies, this is explored through concepts and models to create a clearer picture of what strategic opportunities may be implemented to gain greater synergies. Finally three strategies are outlined based on the analysis that will help Sandvik gain the desired synergies.
(2003, 4000 words)
This paper describes a medium sized organization that has grown to become relatively successful. A conglomerate holding company has recently bought Globe Maintenance and is planning to make some strategic and structural changes to Globe. The paper performs four analyses to help diagnose the situation; they are an innovation analysis, an innovator analysis, a cultural analysis and a structural analysis. These analyses are then used to draft an implementation plan for the proposed changes. Drawing on topics such as communication, education and training, resistance, compliance, commitment and reward and recognition systems. To become an innovative organization all innovation blocks must be removed and a new mindset established.
(2002, 7500 words)
(2003, 3500 words)
This paper aims to explain the significance of the Ford Motor Company's innovations in mass production in the 1910s and early 1920s. What were the limits to the success of 'Fordism' as a strategy for production and marketing?
(2003, 3900 words)
The report covers the main issues in change in small enterprises basing on a case of publishing house. It also looks at the implementation and the managing of change and also covers Swot Analysis; New Product Innovation; Licensing; Mission Statement; Improving Overall Business Quality; Implementing Total Quality Management, and
Redundancies
(2003, 4600 words)
The aim of this report will be to develop knowledge about the issues of organisational culture change and innovation. Firstly organisational culture will be defined and elucidated. Secondly the concept of innovation will be raised. Lastly, culture of innovation will be explored and gaps in the knowledge will be elucidated. Further in this work large number of academic articles will be reviewed and analysed, outlining the ways in which organisation can change its culture onto more innovative one.
(2003, 2000 words)
(2003, 3000 words)
This paper discusses the innovation and kaizen (continuous improvement) management approaches, outlines the benefits of both and the way these approaches integrate with each other. Lastly best approach is being identified and justified.
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