|
(2008, 1000 words)
The paper examines the concept of taste identifying the factors that determine taste and arguing whether taste and culture are linked together.
(2005, 3500 words)
The paper examines the internal cultural policies of the UK Government and the differences in the approach to the arts and culture between the Conservative and Labour governments. Cultural issues related to the devolution of Scotland are addressed reviewing the activities of the Scottish Arts Council (SAC), the Enterprise and Culture Committee, the London Assembly, etc.
(2006, 6000 words)
The paper examines the multimedia museum of 'Le Petit Prince' in Paris presenting the extension of the story ËLe Petit PrinceÌ by Antoine de Saint-Exupéry. The description of the museum design, technology and artefacts is given. The strategies used to increase customer satisfaction are reviewed highlighting the benefits of the location, the target market, etc. Macro environmental analysis of the museumÌs performance is conducted using PESTEL and marketing mix models; entertainment and educational attractiveness of the museum are discussed.
(2006, 2500 words)
The paper examines the impacts of the technology intrusion on contemporary life reviewing academic opinions on the relationship between technology and culture and discussing the ‘spiritual recharging’ effect of supermarkets in the USA, the ‘white noise’ pressures, the impacts of soap operas, etc.
(2006, 2000 words)
The paper examines the mechanisms of human sexual attraction reviewing academic opinions on the nature of ‘sexual cues’ and arguing whether they have a universal or an individual character. Cross cultural images of facial masculinity/femininity and preferred body shapes are compared; mating patterns and the factors that influence preferences are discussed.
(2006, 2500 words)
The paper examines the concept of communication reviewing its historical meaning and its evolution in the context of IT development. Cultural aspects of communication are discussed reviewing related academic literature and highlighting the physical, semantic and psychological obstacles to communication. The issues of communication in a multi cultural organisation are addressed.
(2006, 4000 words)
The paper examines the changes in the nature of design and designers’ roles reviewing the theories of consumption, globalisation, IT development, consumer behaviour, design management, etc. Conclusions are made about the trends in contemporary consumer culture and their links with design development.
(2006, 1500 words)
The paper examines the concept of socialisation providing a review of its definitions and discussing the sources (agents) of socialisation that transmit culture through generations, i.e. family, friends, education, and the media.
(2005, 3500 words)
The paper examines the concept of global cities focusing on the role of cultural and creative industries in the redevelopment of urban areas and local manufacturing firms and offering the examples of London and New York. The value of culture to the economy is discussed.
(2006, 2500 words)
The paper examines the aspects of identity within the American culture and subcultures providing a review of theories on the development of identity and focusing on the ways of defining identity through fashion and beauty. The history of opposition to material culture within North American society is reviewed.
(2006, 2700 words)
This papers attempts to critically examine the main issues related to Ritzers thesis on the concept of McDonaldization. Discusses the topics of standardisation, rationalisation, and mass customisation.
(2004, 1000 words)
The paper examines the importance of cross-cultural studies discussing their methods, namely ‘Emic (identifying cultural uniqueness) and ‘Etic (identifying universals). Philosophical approaches to the uniqueness vs. universality of cultural phenomena are reviewed highlighting the issues of cultural diversity, cultural environment of the workplace, etc.
(2006, 3300 words)
This report gives an insight into the gay subculture and its social issues. Presents the analysis of their social consumption, gay spaces within the contemporary society. Illustrates the example of Manchester “gay village”, as gay socialization experience.
(2005, 3000 words)
The paper looks at cosmetic surgery as a body consumption practice revealing its social and psychological motivations related to the significance of appearance in modern society, the role of marketing and advertising images, the need for self-armouring and self-expression, etc. Theories related to the role of body in consumer culture are reviewed.
(2005, 1500 words)
The paper looks at the individual identity and expression in the light of the post-modern fashion providing a review of literature on postmodernism, culture and fashion.
(2006, 2500 words)
The paper investigates the subculture of Christian punk rock outlining its history, labels, location, demographics, psychological and behavioural patterns, fashion, symbols, etc. An overview of the Tooth & Nail Records is provided focusing on their marketing strategies.
(2005, 3000 words)
Graffiti is a modern manifestation of a, perhaps, universal inclination. It has been seen as mere vandalism, as a sign of disorder to be stamped out; but also increasingly as a valid form of expression, as ‘artistic. Beyond this basic question of ‘is it art lies the perhaps more telling issue of who decides if its legitimate or not. This essay considers the importance of graffiti within the wider society it occurs, and what it says to us about communication, control and community – in other words: the public sphere.
(2005, 2000 words)
The paper goes into modern Melanesian history discussing the clash between western and pacific cultures. Theories related to continuity, change and cultural interaction in modern colonial societies are reviewed and supported by examples from the history of the islands of Fiji and Vanuatu. Changes in Melanesian societies and cultural concepts are outlined.
(2005, 2000 words)
The paper examines the effects the mass availability of technology on mountaineering sport tracing the development of mountaineering industries and climbing communities. The role of the consumption boom in the social changes within the climbing world is discussed in the context of the culture and ethics of traditional climbing.
(2005, 3000 words)
The paper studies the cultures of Spain and China using various criteria of describing cultural differences suggested by cultural theorists. The two countries are compared along the lines of power distance, uncertainty avoidance, individualism, masculinity, monochronism / polychronism, universalism / particularism, emotionality, etc. Recommendations about management styles in Spain and China are given.
(2005, 4000 words)
The paper is a discourse on the subject of culture. Various definitions of culture are given; distinctions between high and mass culture are made; value judgments behind cultural practices are assessed. The concepts of pleasure and taste are discussed in the context of the value and quality of cultural products.
(2005, 1500 words)
This essay considers specific cultural practices in the areas of consumption and production that have contributed towards the culture of the United States of America. The book 'The United States of America in the twentieth century: Culture.' by Richard Maidment & Jeremy Mitchell (2001) is used as the main source book for this. Firstly it considers the production aspects of the film industry of Hollywood. Then looks at consumption patterns in the Television industry. Certain other areas such as sport, music. literature and architecture are be drawn into this to a smaller extent. The essay concludes by indicating that both production and consumption patterns are to be seen within the wider dynamic of the capitalist system of the USA.
(2005, 3000 words)
The paper examines the social implications of portraying women as abject and repulsive figures. Female images portrayed by several men of arts are analysed arguing that women are not regarded as equal to men. The problem of socially constructed stereotypes, namely patriarchal stereotypes, is addressed.
(2005, 4000 words)
The paper gives an insight in the changes of people's mentality caused by the processes that are taking place in the post-modern world, namely, globalisation, advancement of technology, a growing role of the media and cultural diffusion. The study seeks to understand whether these social processes eventually lead to a loss of identity resulting in the so-called 'cultural amnesia'.
(2005, 2000 words)
This essay considers the idea that clothes are more than simply neutral physical material, but are an example of a 'sign system'. It looks at the idea that dress is e something that is used to construct and reflect a sense of identity, and is done so in social relations with others. It looks at some research that focuses mostly on youth subcultures. Lyrics from the album Quadrophenia are drawn upon to give a source to consider this dynamic in the mod subculture. It concludes that dress is a tool for cementing and expressing subcultural affiliation in contrast to wider mainstream society. Also it is a way to get prestige for the wearer, of both fitting in and standing out.
(2004, 2000 words)
This report is analysing the Hofstede's model of cultural differences and its dimensions: Power Distance Index (PDI), Individualism vs. Collectivism Index (ICI), Uncertainty Avoidance Index (UAI) and Masculinity vs. Femininity Index (MFI). Usefulness of Hofstede's model for International managers is assessed and limitations of Hofstede's model are drawn.
(2003, 1600 words)
Summary: The purpose of the following essay is to identify whether or not customers integrate identities as they engage with consumer culture with reference to fashion.
(2003, 2000 words)
Conclusion: Globalisation is likely to become a more open and legitimate process. Critics may argue that it is creating a homogenized, Americanised culture. Yet it is increasingly the distinctive national or local products - Australian wine, Scottish whisky, Indian curry, or Japanese sushi - that are spread by the global markets. The pessimists see the masses as miserable dupes who can be reprogrammed by advertising. But watching American television programmes does not make everyone American. From country to country people have different type of clothes due to the difference in climate, traditions and religions: in India it is sari; in Japan it is kimono; in Scotland it is kilt; in Muslim countries men and women wear clothes that cover all their body, and etc. Certainly, young generation almost wears the same style of clothes around the world resulting from the dominant power of television, Internet and other media, however, even young people try to be unique and have some heritage features. To conclude the discussion it should be said, that fashion is certainly affected by globalisation trend, however some national and cultural attributes still exist and will always exist, differentiating one nation from the other.
(2003, 6500 words)
This paper will discuss the meanings of this term Subculture in relation to the period of the late eighties, a time in which political and social change encouraged people to start their own business, (and a quote about the eighties) and look at some of the theories surrounding it. The subculture that was documented at this time was known as rave and the music associated with it ranges from the early days of Chicago house to the more later genres of dance music. For simplicity, house music and club cultures shall be referred to as 'Rave' and rave music, the activity of dancing with a DJ present, whether in a warehouse, a club or an outdoor event, from acid house party of 1987 to a commercial monkey making event like 'Creamfeilds'. The use of illegal substances is likely but not essential and the music tends to be of an electronic kind. Conclusion: This essay has documented a recent music culture and style. House music has paved the way for many other sub genres and styles have been born, and although it owes to disco music greatly, there has not been such as inspiring form of music that has not descended from house music. My reasons for using this genre of music for the study of subcultures relevance in music are as follows; Rap music and hip hop culture, although seen as alternative. Is actually superficial, homophobic and capitalistic, it has been described in some texts as 'post modern' Rock music was perhaps one of the first forms of commercial music, and the analysis which be much like that of the teds and rock and roll. Punk music is still influential today, and although it's constantly argued that it resists the mainstream, it is clearly marketed for commercial success. All the influential punk bands were signed to major labels, and all enjoyed chart success. The attitude of punk remains today and this attitude as insipid many forms of music, with genuine independent and underground movements in the seventies, eighties and nineties.
(2003, 12600 words)
Cultural has been defined as very important attraction for tourism worldwide. Literature is one of the important types of cultural tourism. The UK has a long history of literature and there are many famous literary places such as Shakespeare's hometown and Lake District. The literary tour operators try to make both commercial and social benefit through developing tourism at the literary sites. However tourists' motivation towards the literary places is quite complex and the literary tourism organizations face competitive market as well. Because the tourism products at literary places are specific the appropriate marketing strategy is vital to a long-term successful development of these sites. A market research has been taken at Shakespeare's Globe Theatre and Sherlock Holmes Museum, London. The self-completion questionnaires are distributed at the literary places and some face-to-face interviews have been carried out as well. This research tries to explore the motivations and the satisfaction levels of tourists at literary places. To check the effects of literary tourism marketing is one of the targets as well. Through the analysis on collected data we can draw some basic issues of literary places marketing practice. To have a careful market segment is essential to make the decisions on marketing plan. Furthermore, the marketers need to make full understanding of the possible marketing products at literary places. To develop the advantages of literary tourism products-the writer's heritage and their literary images, marketers will use the combination of multiple marketing tools to promote the images and the brand of literary places over potential visitor groups. Advertisement via printed material, packaged tour programmes and joint promotion with other cultural tourism sectors will be helpful to attract the target visitor groups. Moreover, the literary tour operators should always focus on how to meet the visitors' literary imaginations during their trip.
(2003, 1100 words)
This paper explores the concept of cultural diversity in teams and suggests on how organisations can deal with culture diversity teams.
Page 2>Page 3>
|
