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Search and Search Engines of EC

All Subjects>E-commerce and e-business>Search and Search Engines

S/EI/32. Google Earth

(2007, 979 words)

The paper examines the software used for the service Google Earth to view any location on the globe describing its versions, exploring the methods of search-making, and offering tips about the capabilities of the service.

S/B/304. Strategic analysis of Google Inc

(2006, 1900 words)

The paper examines the market position of the Google corporation and search engine looking at their market share, the role of their music features, the acquisition of YouTube and Pyra Labs, the expansion of Google to the Chinese market, etc.

E/EI/37. Ordinary and Meta search engines

(2006, 3500 words)

The paper examines the methods of retrieving information from the World Wide Web (www) looking at meta search engines (DogPile, Jux2 and Savvy Search) and identifying their strengths and weaknesses as compared to other search engines.

E/EI/31. Active Search Engines produce better results than Passive Search Engines

(2006, 2000 words)

The paper examines the Internet search engines providing background information on Google and Yahoo, and carrying out a survey to evaluate the quality of each search engine along the lines of speed, accuracy, acceptability, etc.

E/EI/30. Electronic communication and public relations

(2006, 3500 words)

The paper examines the impact of the Internet on the development of public relations (PR) reviewing the models of electronic communication, describing the Search Engine Optimisation (SEO) method and other e-communication tools.

E/EI/19. Information Policy in Google searches

(2006, 2000 words)

The paper examines the ways of information retrieval in Google reviewing theoretical approaches to ‘search labour’ and conducting information searches on Elton John, E-Bay and YouTube to illustrate the labour involved in searching.

P/EI/101. Effectiveness of Pagerank Google search

(2006, 1500 words)

The paper examines the performance of Pagerank, a Google search algorithm, investigating whether it is possible to enhance the ranking of web search results. A project is implemented studying GoogleÒs indexing of page importance. Conclusions are made about the usefulness of Pagerank and the addition of a readability algorithm to conventional search engine

P/EI/75. Web search engines: comparative analysis

(2006, 4000 words)

The paper examines various types of web search engines including general search engines and meta search engines, i.e. Google, Yahoo, MetaCrawle, Savvy-Search, etc. The key features of the World Wide Web are reviewed; search enginesÒ architecture is described; HITS and PageRank techniques of link analysis are compared; strategies for keyword creation and placement are reviewed.

P/EI/54. Web search: do we need professional intermediaries?

(2005, 3000 words)

The paper investigates the issues of searching information on the Internet outlining the problems faced by end-users. It is argued whether the Internet databases are replacing library reference directories and whether end-users need any information professionals as intermediaries in their web search.

S/EI/15. A comparison of the visibility of the University of Wales, Aberystwyth (UWA) and the University of Loughborough (UL) on search engines and in directories

(2003, 1000 words)

An investigation into the visibility of the University of Wales, Aberystwyth (UWA) and the University of Loughborough (UL) on internet search engines and in directories. In particular, the search engine Google and the directory Yahoo! are discussed. The relative differences and similarities between the two popular methods of retrieval are compared.

 

 

 
 

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