C/B/1120. Yahoo and Ethical Considerations for the Chinese Subsidiary

The paper analyses a recent ethical decision faced by Yahoo Inc after the request of the Chinese government to provide information in order to prosecute journalists allegedly leaking state secrets online. The dilemma is addressed of choosing between business relationships and the values of freedom of speech in the online forum on which the company was founded. Yahoo's decision is evaluated suggesting how to achieve a realistic ethical structure within the company.

C/EI/66. Perspective on e-business strategy: case study of Yahoo

The paper examines various e-business models used by the organizations conducting a case study of Yahoo search engine to evaluate their strategy, analyse the current situation and recommend strategic options for Yahoo to improve their business success rates.

C/B/942. Yahoo Inc. and Ethics in China Operation

The paper addresses the ethical issues faced by Yahoo subsidiary in China in relation with the transfer of personal data about Chinese dissident journalists to the Chinese Authority. The facts of the case are related; the importance of ethics for organisation is emphasised discussing the concept of ethical relativism, ethical pluralism, ethical norm, etc. Yahoo's ethical decision is assessed using various approaches.

C/M/622. Organisational Development: case study of Yahoo! Inc

The paper examines the issues of change management in Yahoo! Inc. analyzing the methods of implementing their organizational restructuring and offering suggestions about the ways to improve the change process through employee participation and involvement, the use of 'change agents', etc. The activities of the HR department are analyzed.

C/B/525. SWOT analysis of Yahoo! Inc.

This paper presents overview of Yahoo! Inc. and SWOT Analysis which is analysing strengths, weaknesses, opportunities and threats of Yahoo! Inc.

E/EI/31. Active Search Engines produce better results than Passive Search Engines

The paper examines the Internet search engines providing background information on Google and Yahoo, and carrying out a survey to evaluate the quality of each search engine along the lines of speed, accuracy, acceptability, etc.

C/M/319. Brand and customer relations in media companies

The paper sets to examine three media organisations – Yahoo! Inc., BBC, and the News Corporation – to see on what basis they are competing. Two competitive advantage factors only are scrutinised in the work: powerful brands and intimate customer relationships. The author then analyses which is more relevant for growth and commercial success of the three companies under consideration. The paper also touches upon the challenges that each of the organisations is facing.