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Cisco

 

All Subjects> Analysis of Companies> Cisco

P/M/565. Report on relationship marketing in Cisco

(2006, 5500 words)

The paper reports on customer relationship practices at CISCO Systems, the company developing the Internet Protocol (IP)-based networking technologies. An overview is provided of Ciscos main competitors, key stakeholder, customers, etc. The aspects of customer satisfaction are highlighted; the practices of Ciscos Internet Business Solution Group (IBSG) in relationship marketing are reviewed.

 

 

 
 

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