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(2008, 3000 words)
The paper examines the strategic management of easyJet, using the ISDABS model and considering how the model can help companies in understanding their market environment and internal forces in order to formulate strategies in accordance with their resources and environment.
(2007, 1600 words)
The paper looks at business strategy in terms of the ways in which it is formulated. This implies an examination of the process and content in which a strategy is devised. In so doing, three modes are discussed: the adaptive, entrepreneurial and planning mode. With that, it is also discussed the requisites in which a strategy is adopted such as by considering the environment in which the business operates, self-appraisal of the company, the goals which are sought to be achieved and so on. All this is done using the Virgin group of companies as a working example. Most importantly, it seeks to highlight whether Virgin's strategy has changed over the years if at all. It finds that to some degree, Virgin has changed. Starting with the entrepreneurial style, which saw it through rapid expansion in the early 1970s, to the present day, where it utilises all of the above strategies, both by way of process and content.
(2007, 6250 words)
The report is aimed at understanding the business policy and strategy adopted by the largest company listed on the Singapore stock exchange, SingTel over last ten years (1996-2006). The specific objectives of this report are to explore the internal competencies and performance; external stimuli and industry variables; understand the competitive environment; and analyze the financial indicators of the company. The report uses a simple framework in order to achieve the aims and objectives of this report.
(2006, 2000 words)
The paper reports on the strategies of the BMW Group identifying success factors within and around the BMW organisation, and conducting the company's analysis along the lines of the PESTEL model. The features of the BMW market are described including its segmentation, marketing strategies, etc. This paper is based on the case study from the book by Johnson and Scholes "Exploring Corporate Strategy: text and cases", 7th edition.
(2007, 15 000 words)
There have been a number of attempts to categorize and generalize the strategic management within business. However the typologies presented as Porter's Generic Strategies have received most attention in the literature, which suggests generic strategies of cost leadership, differentiation and focus. There have been mixed results of empirical researchers regarding the typologies and the role of 'stuck in the middle' strategy remains unclear to date. Therefore the current research undertakes the analysis of usability and applicability of Porter's Generic Strategies in the light of current turbulent and unpredictable operating environment. The Research has used the case study of Vodafone and its strategic management within UK to achieve the aims and objectives of the research.
(2006, 677 words)
The paper reports on Vega Capital Group (VCG) describing their service quality, technical quality and financial quality. Situational analysis is performed; recommendations about improving Vega's marketing are suggested.
(2006, 941 words)
The paper reports on KPMG, a UK accountancy firm, discussing the quality of their service, conducting situational analysis of their performance, identifying the company's strategies, and suggesting improvements for KPMG marketing.
(2006, 2500 words)
Assignment task: 'Assume you are a Corporate Manager at Zimbabwe Allied Banking Group (ZABG), a new commercial bank in the Zimbabwe Banking Sector. The Board of directors has called for a Strategic Management seminar at Trout Back Hotel in Inyanga to consider ZABG Strategic position in the next five years'. The paper examines the methods of evaluating the position of Zimbabwe Allied Banking Group (ZABG) for the next five years, presenting a plan for the analysis of the company's major competitors, discussing the results of the competitors' evaluation, and offering recommendations about ZABG strategic positioning.
(2006, 1700 words)
This essay first describes eBay's international strategy (localization) before assessing the external influences on eBay's strategic decisions using the PESTLE framework to analyse Economic, Socio-cultural and Legal factors primarily. The need to consider aspects raised through the PESTLE model with consideration of the type and industry of the company is reflected upon, with eBay in India being used as a case study example.
(2006, 1500 words)
The following report is devoted to the analysis of the Chelsea Football strategy. It starts with a discussion of the football industry and continues with analysis of the economic problems of the company in the short and long run. The research evaluates major achievement of the company management and identifies further opportunities for the company development.
(2006, 1500 words)
The paper reports on the performance of Tomkins over 1998 – 2005 financial years conducting shareholder value analysis by using various valuation models. The company's investment, financing and business strategies are discussed; respective strategic improvements are recommended.
(2006, 1800 words)
This exercise is based on advice provided by a management consultancy firm to major business international companies. The management consultancy firm has been sought to provide business advice to Apple Computers, one of the major business organisations in the world. This research study is based on my work as a consultant and I would provide a comprehensive SWOT and KSF analysis to recommend strategies that would help build competitive advantage for the company in the market. In the process of research, I would identify the opportunities and threats and the obstacles or benefits posed by the external environment. The strengths and weaknesses of a firm are also identified to delineate the success factors or factors that can be potentially dangerous and lead to failure. The SWOT analysis would be provided to develop strategies for maintaining or enhancing competitive advantage
(2006, 5000 words)
The paper examines the position of Wal-Mart reviewing their history and background, discussing their goals, aims, etc. The company's success factors are described including the policy of international expansion, the use of information technology, etc. Problem areas are identified including the issues of public relations, quality of service, etc.
(2005, 1500 words)
The paper reports on Honeywell Aerospace based at Bournemouth Airport describing their site, corporate strategy and strategic objectives. Recommendations about the company's restructuring are suggested. Strategic analysis is conducted using SWOT, PEST and other strategic models.
(2006, 2000 words)
The paper reports on the use of ICT in Fine Food Company (FFC). The company's background is reviewed; macro-environmental and micro-environmental analysis is conducted using PEST, SWOT, Porter's 5 Forces, and Value Chain models. Recommendations are made about the most suitable information system and ICT strategy highlighting their benefits and the barriers to their implementation.
(2006, 2500 words)
The paper reports on the strategies of the Sony Corporation during the 1990s including internationalisation, diversification, innovation, etc. Sony's strategic situation in 2002 is reviewed using internal and external analysis. Recommendations are offered about Sony's business portfolio, competitive advantage, etc. This paper is based on the case study from the book by Johnson and Scholes "Exploring Corporate Strategy: text and cases".
(2006, 4000 words)
The report is aimed at providing a comparative analysis of the strategic management at IBM and Dell. The report uses secondary data from journals, newspapers, trade magazines for the purpose of this analysis. The analysis has been based on using strategic management models like PESTEL, SWOT, Porter?s Five Forces, Porter?s Generic Strategy and Industry Lifecycle. The report also holds a section on theories presented under the context of sustained competitive advantage.
(2006, 2000 words)
This report is aimed to analyze the macro and micro environment of the worlds largest IT Company, IBM. The report uses the PESTEL framework to capture the facts and figures regarding the macro environment of the company. The report also uses Porters Five Forces, Industry Life Cycle and SWOT analysis to further analyze the competitive and micro-environmental factors for the company. The report concludes by suggesting two possible strategies under the light of the analysis provided and also compares by using advantages and disadvantages of employing these strategies.
(2005, 5300 words)
This report consists of two parts. First part is the case study focused on corporate strategy developed for the textile company from northern Italy. The company used to be the market leader in the silk textile industry before the advent of the century. Due to the geo-political, industry structural and social changes the company is faced with diminishing financial returns. Second part analyzes the macro environmental factors of the industry in which the company operates with the help of PESTEL analysis, industry life cycle and Porter?s five forces analysis. Then the analysis moves on to internal resource audit for the company, which is facilitated with the help of key success factors, value chain, Porter?s hierarchy of resources and Porter?s generic strategies for the company. Finally, this report combines the analysis from the external and internal environment of the company to conclude with the help of a weighted SWOT analysis in the form of strategic options for the company.
(2005, 5000 words)
In todays competitive global business environment, the increasing number of M&A, (Mergers and acquisitions) has presented companies with a new set of opportunities and challenges to consider. This has made the business world become more demanding as organizational leaders attempt to integrate the business strategies, operations, and cultures of the different companies in order to survive and grow. As a result, several companies and in order to survive are coming together to face the challenges. I shall demonstrate why companies adopt growth strategies and analyze the causes of mergers and acquisitions by illustrating an M&A activity. The company of which I have chosen is GlaxoSmithKline, (GSK), a world leading research-based pharmaceutical and healthcare company. I shall explain why it merged in the pharmaceutical industry and assess through the implementation of several strategic applications whether the merger was a success or a not. I will be discussing several key issues including the effects of globalization with regard to several key issues that played a pivotal role in determining the degree of GSKs performance. Moreover I will discuss the factors affecting the pharmaceutical industry which have a direct effect on the decisions that GSK took. The following essay provides an analysis and theoretical understanding of the corporate world. Finally I shall come to a conclusion in which I will asses whether the company that I have chosen has a prospective future and whether it is able to sustain a competitive advantage through the adoption of its strategy.
(2005, 4000 words)
The paper studies the models of designing a manufacturing strategy suggested by Hill, Voss, and Skinner. The study highlights manufacturing related criteria, the steps of the strategy building process, manufacturing capabilities, key choice areas in manufacturing strategy, etc. observing differences between the analyzed models. A case study of the manufacturing strategy of H/Q Injection Moulding Company is provided.
(2005, 3500 words)
This report presents the analysis of the 3i Group Plc, one of Europes leading venture capital companies, an equity investor and investment trust. Analyses the importance of strategy formulation, with an emphasis on companys aim for international expansion, in order to achieve higher returns and acquire larger market share, through either buyouts, venture capital through growth investment or share purchases. Presents the application of strategic frameworks of Ansoff, Herfindahl-Hirschman index, Rumelt's strategic tests, Ashridge, Porters generic strategies, and analyses the stakeholders expectations for future growth potential.
(2005, 1200 words)
The essay is based on a Harvard Business School case and examines a start-up company called Collabrys. The paper analyses topical issues of establishing and financing new ventures with the help of family sources, ?business angels, venture capitalists etc. Pros and cons of different sources of finance are scrutinised and recommendations are given as to what strategy would be more favourable to Collabrys.
(2005, 2800 words)
This paper performs analysis of business strategy of Nokia, its recent changes and direction towards its corporate goal. The PEST framework was applied to analyse Nokia's fit to competitive environment changes. The competitive position was defined through mapping and the positioning approach was evaluated by the analysis-choice-implementation framework. Porter's generic strategy helped to evaluate Nokia's strategic choice for either differentiation or low cost. In the conclusion part the paper makes concluding remarks about Nokia's strategic direction and gives recommendations for the strategy improvement.
(2005, 4000 words)
This paper examines WH Smith's current business strategy and performance. This paper is divided on two sections. In the first section, the financial and marketing overviews were performed. The market positioning was made with the aid of 'Boston matrix', resource audit and core competences were evaluated. The competitor analysis was made and SWOT analysis applied in order to estimate WH Smith's business situation. The 'Porter's strategic clock' was applied in order to determine the business strategy position and strategic direction. Finally, the new strategy choices were evaluated, suggested for WH Smith's brand image improvement and the firm's value increase. The second section of the report performs the shares buyback program analysis, as one of the strategic actions, from the point of perspectives, feasibility and suitability for the firm. General repurchase techniques were outlined; their pros and cons were examined. The relevant theories were discussed with an implication to WH Smith's case. Finally, conclusion was given by highlighting the key issues and giving recommendations of which repurchase technology should be chosen and how.
(2005, 2000 words)
This essay analyses the theory of strategic planning in relation to the success of the Starbucks Company. The author concentrates on the issue of planning systems and the importance of strategic planning techniques and models.
(2005, 2000 words)
The paper examines different strategies Wal-Mart could adopt to maintain its market share and continue sustainable growth: protect/build; market development; product development; diversification. Detailed analyses of the choices are carried out using the suitability, acceptability, and feasibility criteria. Based on the analyses and calculations, recommendations are given on which strategies Wal-Mart should adopt.
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