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TQM - Total Quality Management
P/OM/67. Theories of service management
- WORDS:
- 2000
- DATE:
- 2006
- PRICE:
- 29.99 GBP
The paper reviews the theory of service management known as the Service Profit Chain (SPC) discussing the role of customer / employee satisfaction and loyalty, and comparing SPC to the alternative theories, i.e. Total Quality Management (TQM) and Benchmarking.
KEYWORDS: Service management, Service Profit Chain, SPC, total quality management, TQM,
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