Browse our collection of papers in
TQM - Total Quality Management

C/OM/109. Linkage between Operations Management & Market Place

WORDS:
1500
DATE:
2008
PRICE:
19.99 GBP

The paper examines the relationship between supply chain management (SCM) and market place focusing on the SCM implications for customer value satisfaction and loyalty, which in turn can lead to the improvement of product profit margins, firm profitability, and overall corporate growth. Related theories and relevant examples are used to support the analysis.

 

KEYWORDS: Operations management, supply chain management, total quality management, TQM,