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Innovation

C/OM/295. Is recession a good time to be innovative?

WORDS:
2300
DATE:
2010
PRICE:
29.99 GBP

This paper examines whether being innovative during a recession is a good idea, which is discussed in reference to small and large firms. The paper defines these types of firms, and follows with a discussion of how the recession affects firms. These affects range from decline in income to reduced levels of sales and downsizing. The paper then analyses small and large firms to examine whether the recession is a good time for innovation. Conclusions are made regarding innovation and recession.

 

KEYWORDS: Innovation, recession, small firms, large firms, income, sales, downsizing,

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