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C/M/1102. Paradox of change and innovation

WORDS:
2000
DATE:
2009
PRICE:
29.99 GBP

The paper looks at the paradoxical nature of change for business organizations discussing the risks of changing and failing to change. References are made to change management practices of Kodak and IBM discussing different tools used for assessing change strategies and risk potential.

 

KEYWORDS: Organizational change, Risk, Innovation, Kodak, IBM,

 
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