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E/M/34. Cultural and marketing aspects of Christian punk rock: case study of Tooth & Nail Records

WORDS:
2500
DATE:
2006
PRICE:
29.99 GBP

The paper investigates the subculture of Christian punk rock outlining its history, labels, location, demographics, psychological and behavioural patterns, fashion, symbols, etc. An overview of the Tooth & Nail Records is provided focusing on their marketing strategies.

 

KEYWORDS: cultural, marketing, aspects, christian, punk, rock, study, tooth, nail, records,

 
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