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C/M/2285. Dissertation outline. Role of products and services' brands in social media of Chinese young audiences
- WORDS:
- 810
- DATE:
- 2011
- PRICE:
- 9.99 GBP
The paper presents an outline of the dissertation on the role of brands in the social medium industry targeted at the Chinese youth. The aim and question of the research are formulated, sources and areas of the literature review are indicated touching on the theory of branding and social media, research methodology is described.
KEYWORDS: Dissertation outline, products services, brands, social media, Chinese young,
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