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Strategic Marketing Analysis
C/M/1199. Strategic marketing plan for LVCVA
- WORDS:
- 1700
- DATE:
- 2009
- PRICE:
- 19.99 GBP
The paper presents a strategic marketing plan 2009 for LVCVA company that promotes tourism in Las Vegas. The plan aims to generate business from the UK market incorporating marketing and business initiatives and examining them in accordance with the internal and external factors that effect the organisation. Marketing budget and action plan are presented, evaluation and recommendations are made.
KEYWORDS: Strategic marketing planning, tourism industry, LVCVA,
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