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C/M/789. A 'Mystery Shopper' visit to a leisure centre
- WORDS:
- 2400
- DATE:
- 2008
- PRICE:
- 29.99 GBP
The paper presents an overview of a 'mystery shopper's visit to Armley Leisure Centre in Leeds drawing upon the 'Quest' checklist to evaluate the effectiveness of the Centre in delivering high quality customer experience. References are made to Quest guidelines and academic literature related to leisure centre management.
KEYWORDS: Mystery shopper, Armley Leisure Centre, Quest guidelines, benchmark standards, facilit,
Other Papers On: Armley Leisure Centre
Other Papers On: Services Marketing
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Keywords Tag Cloud
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