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Service Quality
C/M/2002. Proposal. Consumers' perceptions of service quality in UK budget hotels
- WORDS:
- 2650
- DATE:
- 2011
- PRICE:
- 29.99 GBP
The paper proposes research into the service quality at British budget hotels introducing the budget hotel concept, explaining the rationale of the research, detailing research aims and objectives, reviewing literature on the measurements and dimensions of service quality in the hospitality industry, and describing the methodology of the proposed research.
KEYWORDS: Proposal, consumers’ perceptions, service quality, budget hotels,
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