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Service Quality
C/M/1341. Issues of service quality and change management in Wetherspoon Plc
- WORDS:
- 4600
- DATE:
- 2010
- PRICE:
- 49.99 GBP
The paper looks at the service quality in Wetherspoon Plc providing background information about the company, discussing the effects of organisational change on their service quality (SQ), describing the SQ implementation process and organisational culture of Wetherspoon, etc. Analysis of the current situation in the company is conducted using the models of competitor analysis, PESTEL and SWOT. Recommendations are suggested about the strategies of their change management and public relations.
KEYWORDS: Wetherspoon, service quality implementation process, change management, SWOT, PESTEL, competitor analysis,
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