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Retail Marketing
P/M/263. Retail Marketing: changing from 'location, location, location' to multi-channel retailing
- WORDS:
- 2000
- DATE:
- 2004
- PRICE:
- 29.99 GBP
This report provides literature review whether the current state of retailing is changing its most vital element to sell: from being 'location-oriented' to being a multi-channel retail outlet, allowing people to make purchases at their convenience.
KEYWORDS: retail, marketing, changing, location, location, location, multi-channel, retailing,
Other Papers On: Retail Marketing
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Keywords Tag Cloud
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