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New product development
P/M/518. New shampoo launch by LOreal
- WORDS:
- 6000
- DATE:
- 2005
- PRICE:
- 69.99 GBP
The paper offers a proposal for launching a new shampoo LOL by LOreal in the UK describing the product and conducting opportunity analysis of the hair care market including target buyers, SWOT and PEST analysis of the new LOL shampoo, L'Or€al profile, competitors analysis, marketing mix (4 Ps) analysis, review of LOL activities, marketing objectives, etc.
KEYWORDS: shampoo, launch, loreal,
Other Papers On: L'Oreal
Other Papers On: New product development
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Keywords Tag Cloud
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