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New product development
C/M/2407. New product development: luxury shampoo for sportsmen
- WORDS:
- 1100
- DATE:
- 2011
- PRICE:
- 19.99 GBP
The paper reports on the development of a new luxury shampoo brand for sportsmen presenting a marginal costs statement and other financial data, accounting for various aspects of the product development process, and making assumptions about the position of the new shampoo in the UK market.
KEYWORDS: New product development, NPD, luxury shampoo, UK market,
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Paper received thanks. I was pleased with the speed of processing the order.James M
