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Marketing Theory
C/M/616. Management strategies and their resolution complementary to fundamental issues in marketing
- WORDS:
- 1800
- DATE:
- 2007
- PRICE:
- 19.99 GBP
The paper examines the role of management strategies in solving the fundamental issues of marketing in an organisational context. Four management strategies are analysed including those related to customer behaviour, market evolution, market context, and corporate social responsibility.
KEYWORDS: Management strategies, marketing,
Other Papers On: Marketing Theory
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Keywords Tag Cloud
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Paper received thanks. I was pleased with the speed of processing the order.James M
