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Marketing Research

P/M/209. Analysis of different aspects of marketing research

WORDS:
6000
DATE:
2004
PRICE:
69.99 GBP

This research describes and analyses different marketing research techniques, their relevance and suitability to marketing. Apart from that writer analyses different types of secondary data sources which can be used for marketing research and their reliability. Finally report presents framework for competitor analysis.

 

KEYWORDS: aspects, marketing, research,

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