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Marketing Research
C/M/1024. iPod Nano Chromatic: Strategic Marketing Research and Planning
- WORDS:
- 3000
- DATE:
- 2009
- PRICE:
- 39.99 GBP
The paper presents marketing research of Apple Inc and iPod Nano Chromatic developing a marketing plan for the launch of iPod Nano Chromatic in September 2008. The paper presents a market overview, market audit, objectives and strategies, promotional plan, and a review of an extension to iPod family manufactured by Apple. SWOT, PEST and Porter's Five Forces models are used in the analysis.
KEYWORDS: iPod, Apple Inc, SWOT, PEST, Porters Five Forces, marketing research, marketing plan,
Other Papers On: Strategic Analysis
Other Papers On: Apple Computer Inc
Other Papers On: Marketing Research
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WHAT OTHERS HAVE SAID
I have received the paper and thank you for your great work.Rahim
