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Marketing Plans

P/M/119. Marketing Plan for Ford in UK

WORDS:
3500
ADD-ONS:
Appendixes
DATE:
2003
PRICE:
79.99 GBP

This report provides strategic marketing plan for Ford UK for the three years. It analyses the current marketing situation, gives PEST, SWOT and Porter analyses of Ford, company analysis. Plan develops realistic corporate and marketing strategies and objectives, and a plan of how the targets will be met taking into account Ford's resources and financial capabilities. Plan also suggests the way in which Ford can achieve sustainable competitive advantage. Effective ways of monitoring and measuring targets are also included in the final part of the report.

 

KEYWORDS: marketing, plan, ford, uk,

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Thank you very much! The paper is right to the point and it's going to be very helpful. Thanks again. Lilly