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Marketing Plans
C/M/122. 3-year Marketing Plan for Centrica Energy Company
- WORDS:
- 4500
- DATE:
- 2004
- PRICE:
- 49.99 GBP
The report is within the requirements of the standard 3-year marketing plan featuring such sections as follows: Introduction, Situational Analysis, Mission, Objectives: Corporate and Marketing, Marketing Strategy, Marketing Mix Strategies, Implementation, Budget, Control. The report includes the latest figures available of the company and graphically illustrates all of the models used for the purposes of the marketing plan, for instance, SWOT and expanded SOWOT, Ansoff Matrix, 7 S Analyses, GE Matrix and Perceptual Mapping.
KEYWORDS: year, marketing, plan, centrica, energy, company,
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