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Marketing Ethics

P/M/529. What does marketing ethics imply?

WORDS:
4000
DATE:
2006
PRICE:
49.99 GBP

The paper examines the concept of marketing ethics providing a review of approaches to ethical responsibilities, business ethics, seductive advertising, the factors influencing ethical marketing practices, female marketers, Internet marketing, ethical interactivity, etc.

 

KEYWORDS: marketing, ethics, imply,

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