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Marketing Ethics

C/M/2134. Examination of ethical thinking and marketing

WORDS:
900
DATE:
2011
PRICE:
9.99 GBP

This paper examines ethical thinking in relation to marketing, and begins by defining the concept. Ethical thinking is then examined in reference to green practices and Fairtrade.

 

KEYWORDS: Ethical thinking, marketing, green practices, Fairtrade,

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