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Marketing Communications

C/M/2034. Dissertation outline. How can small catering firms utilise integrated marketing communication to create brand recognition and sales

WORDS:
850
DATE:
2011
PRICE:
9.99 GBP

The paper presents an outline of the dissertation on the use of integrated marketing communication by small catering firms to create brand recognition and sales. The objectives and questions of the research are outlined, the topics of the literature review are indicated, the methodology of the research is described.

 

KEYWORDS: Dissertation outline, small catering firms, integrated marketing communication, brand recognition,

 
Other Papers On: Marketing Communications
Other Papers On: Marketing Dissertations