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Marketing Communications Plans
C/M/2239. Presentation. Strategic marketing communications at Hermitage Leisure Centre
- WORDS:
- 0
- ADD-ONS:
- 18 slides
- DATE:
- 2011
- PRICE:
- 19.99 GBP
This presentation focuses on strategic marketing communications and uses Hermitage Leisure Centre (HLC) as a case study. The presentation begins by identifying what strategic marketing communications actually is, and then applies the concept to HLC. Internal communications at HLC is discussed, as well as the different obstacles that affect strategic marketing communications. The presentation outlines the marketing strategic plan for the company, as well as completing a marketing mix. The way in which the proposed plan can be implemented is also discussed.
KEYWORDS: Presentation, strategic marketing communications, Hermitage Leisure Centre!,
Other Papers On: Marketing Communications Plans
Other Papers On: Hermitage Leisure Centre
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