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S/M/410. Global Youth Culture: Opportunities and Challenges of 9You Company

WORDS:
2500
DATE:
2008
PRICE:
29.99 GBP

The paper examines the opportunities and limitations of targeting the youth market. The features of the cross-boarder global youth market are identified, a case study of 9You, an online games provider, is conducted with the focus on SDO (Super Dancer Online) game product.

 

KEYWORDS: Global, youth, online games, 9You, youth market,

 
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Other Papers On: Global Marketing