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Global Marketing

E/M/158. To what extent does wealth polarisation exist globally and how does it impact upon international marketers?

WORDS:
4000
DATE:
2006
PRICE:
49.99 GBP

The paper examines the development of the international trade addressing the issues of the polarisation and inequality of wealth, the problem of poverty in developed and developing countries, exploitation of the labour force (e.g. sweatshops), competition for cheaper imports, implications of FDI, etc.

 

KEYWORDS: Polarisation of wealth, poverty, sweatshop,

 
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