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Customer Satisfaction (CS)
C/M/1984. Proposal. Customer satisfaction in casino: importance and contributing factors
- WORDS:
- 2300
- DATE:
- 2011
- PRICE:
- 29.99 GBP
The paper proposes research into the importance of customer satisfaction (CS) for a casino introducing the background of the research, formulating its aim and objectives, reviewing literature on the theory of customer satisfaction and CS in a casino environment, and describing research methodology.
KEYWORDS: Proposal, customer satisfaction, casino,
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