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Advertising

C/M/1321. Internet advertising vs. TV advertising

WORDS:
2000
DATE:
2010
PRICE:
29.99 GBP

The paper examines whether the 30 second television advertising slot will eventually be ousted by the use of interactive, web-based advertising (webverts). The benefits of webverts are outlined, it is argued whether Internet and web advertising will lead to the total demise of TV and TV advertising.

 

KEYWORDS: Webverts, Internet Advertising, TV Advertising, 30 Second slots,

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I received the paper very fast and it helped me quite a lot. Thanks Patel