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Strategic Management

C/M/2203. The process of formulating a coherent strategy takes time and has associated costs. Discuss the benefits and possible pitfalls of strategic management in terms of value creation

WORDS:
970
DATE:
2011
PRICE:
9.99 GBP

The paper examines the functions of strategic management (SM) and its contribution to value creation by the company, discussing internal SM objectives related to performance measurement, and external SM objectives related to business sustainability. Possible strengths and weaknesses of SM are identified.

 

KEYWORDS: strategic management, value creation,

 
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