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Sales Management
S/M/301. Does the downsizing of the traditional sales function mean that the role of sales in business organizations is less important?
- WORDS:
- 2000
- DATE:
- 2007
- PRICE:
- 29.99 GBP
The paper examines the changes in traditional sales practices brought about by the Internet shopping. The transformations in the strategic focus of sales are reviewed, the functions of strategic account management (SAM) are discussed.
KEYWORDS: Sales, e-commerce, strategic account management,
Other Papers On: Key Account Management
Other Papers On: Sales Management
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