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Retail Management

S/M/15. Trend in high street retailing towards that of Fast food

WORDS:
2500
DATE:
2003
PRICE:
29.99 GBP

Many commentators raised the issue of uniformity on the High Street and argue that fashion retailing has much in common with fast food retailing, termed McFashion. Looking at the issue of will McFashion inhibit Internet growth? Retail marketers strive to detect and service a gap in market to what extent is this as still possible in a McFashion environment? Is stock management more important in a McFashion environment?

 

KEYWORDS: trend, street, retailing, towards, fast, food,

 
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