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Organizational Communications

C/M/928. Communication: principles and traditions

WORDS:
2400
DATE:
2008
PRICE:
29.99 GBP

The paper examines the approaches to the communication theory offering an overview of the so-called 'traditions' in communication, i.e. rhetorical, semiotic, phenomenological, cybernetic, socio-psychological, socio-cultural and critical traditions. It is argued which traditions are most helpful in understanding and promoting effective communication in business.

 

KEYWORDS: Communication theory, Traditions, Craig,