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Leadership

S/M/658. Strategic leadership and MME's

WORDS:
2750
DATE:
2011
PRICE:
29.99 GBP

This paper looks at strategic leadership in today’s global, turbulent and ever changing environment. The paper begins by discussing globalisation and the way in which global competitive strategies can be developed and managed. The importance of strategic leadership in relation to MNE’s is discussed, as well as the connection between strategic leadership and management.

 

KEYWORDS: strategic leadership, globalisation, global competitive strategies, management, MNE,

 
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