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Event Management

C/M/2415. Bidding for mega event: London Olympics 2012

WORDS:
2750
DATE:
2011
PRICE:
29.99 GBP

The paper looks at the bidding for a mega event outlining key success factors of the bidding process, examining the features of the bid for the Olympic Games and investigating the factors that contributed to London gaining the bid for Olympics 2012. Political, environmental and economic legacies of the Olympic Games are discussed.

 

KEYWORDS: Bidding, mega event!: London Olympics 2012,

 
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