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Design Management
C/A/20. In What Way Can Operational, Functional and Strategic Design Management Contribute to the Business Growth of Electrolux Group?
- WORDS:
- 2000
- DATE:
- 2009
- PRICE:
- 29.99 GBP
The paper looks at the features of design management (DM) at the operational, functional and strategic levels applying the theory to the case study of DM in Electrolux, a large company specialising in domestic appliances, and identifying its significance for the company development.
KEYWORDS: Design management, Electrolux,
Other Papers On: Design
Other Papers On: Design Management
Other Papers On: Electrolux
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