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Change Management

C/B/1615. Strategic analysis of British Petroleum and recommendations on change management

WORDS:
2900
DATE:
2009
PRICE:
29.99 GBP

The paper offers strategic analysis of British Petroleum (BP) describing their position in the oil and gas industry, identifying the objectives of the organisational change the company is implementing, describing their practices in Corporate Social Responsibility (CSR), and conducting analysis within the frameworks of the Ansoff matrix, PESTEL and McKinsley models, the ADKAR model for change management, force field analysis, etc. Recommendations are suggested about BP strategic approaches to change.

 

KEYWORDS: British Petroleum, BP, change, oil and gas, PESTEL, Force field analysis, 7S, Mc Kinsey, Ansoff,

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