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Research Methods

C/EC/304. Luxury tourism in Marrakech, Morocco: research methodology

WORDS:
2100
DATE:
2012
PRICE:
29.99 GBP

The paper presents a chapter from the dissertation on consumers’ perceptions of luxury tourism in Marrakech, Morocco, reporting on the methodology used for the research. Techniques and procedures of data collection are described focusing on the case study of the luxury hotel Mamounia.

 

KEYWORDS: Luxury tourism, Marrakech, Morocco, research methodology, Mamounia hotel,

 
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