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C/HR/1202. Influence of Culture on International HRM: case of Unilever in Bangladesh

WORDS:
2050
DATE:
2012
PRICE:
29.99 GBP

The paper examines the impacts of local culture on human resource management (HRM) in a foreign country reporting on HRM practices used by the British-Dutch multinational corporation Unilever in Bangladesh. Bangladeshi culture is analyzed along the lines of Hofstede’s model. The adjustment of Unilever’s culture in the UK to the Bangladeshi culture is addressed investigating the company’s HRM practices in the areas of employee compensation, training and development, recruitment, selection, etc.

 

KEYWORDS: Culture, International HRM, Unilever, Bangladesh, Hofstede,

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hr hrm management international human resource cultural study uk cross culture dissertation expatriate india practices business challenges multinational issues china examination national expatriates organisations proposal japan employee comparative development role nokia global managing strategies recruitment leadership resources context usa european germany indian remuneration countries japanese adjustment influence ihrm multicultural practice effectiveness globalisation perspective managers mnc expatriation corporations features employees companies approaches benefits training lvmh assignments policies mne presentation impact developing transfer strategic effects hong hsbc kong saudi approach review differences theories relations theory bulgaria south involvement implications relocation asia benefit mncs africa unilever model organizations towards impacts costs sweden globalization project communication commitment enhancing staffing arabia actions faced evaluate nigeria factors motivation ethnocentric guide facilitate europe eu kazakhstan manager critical act associated mobility future british rover land jaguar career german ltd firms evaluation talent east system west analyse innovation values discuss canada cultures setting irish transformational industrial rationale subsequent pakistan airbus congo brazil intercultural reintegration literature oecd nissan cadbury appraisal overseas kraft facilitating based country acn repatriation vs host acquisition bmil bangladesh contexts strategy function barclays mitsubishi competitive malaysia staff france britain advantage om toyota laboratories owned organon ty martini institutional construction meeting chinalco co playfair company barcardi drawbacks workplace arabian women help induction mcdonalds alryadh dimensions trompenaars planning synovate participation theoretical food fast bank infotrac economies hcl emerging economic risks pudelko socio pharmaceutical sadaf shell article comparison technologies systems dubai performance ikea objectives market employers generation internationalizing chinese public private czech conducted republic mean hiring sector enterprises nigerian understanding reward abroad specialists manpower profesionalism world satisfaction integration ericsson challenge servicescape customer relation globally methods vuitton louis hennessy policy internationally motive mixture stems moet beyond mexico telecommunications marconi hilton fenix exist revisited opportunity french process expensive continue research unique mart wal organizational reasons evaluations etisalat scania swedish expansion connecting cost people administration effective decade changed individual businesses examples electric automobile airline background fc economy regions force environmental scan overcoming google disney quantum terms provide invested reviewing particular efficient provision examine foreign local uniqueness deloitte vodafone shock learn master employment subsidiary motorola entry beachhead spain drawing evidence organisational convergence existence facilities manufacturing anticipation team middle c barometer affect hofstede late th assessing knowledge framework practical suggestions contribution improve offer distinctive manage lanka sri century services industries selection boundaries section era relatively field models underdeveloped potential et mabey considerable domestic chinefarge infosys vietnamese michelin virtual teams nike contemporary al differentiate union significance living workers bridging cosmopolitan transcultural gap mechanisms critically asian philippines organization adjust consider borders transferring success
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