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Employee training and development
C/HR/1043. Training, development and customer care at Coty
- WORDS:
- 4150
- DATE:
- 2011
- PRICE:
- 49.99 GBP
This paper examines Coty Beauty, and aims to discuss their training and development scheme in relation to customer care. The paper begins by discussing the concept of customer care and competitive advantage, which is then, followed by an evaluation of the implementation of service excellence strategies for Coty. Continuous training is discussed as a scheme for a strategy, and the paper examines this scheme with use of McKinsey’s 7S approach. The paper concludes with a summary of the training and development objectives for Coty, as well as identifying their action plan.
KEYWORDS: Coty Beauty, training and development, customer care, competitive advantage, service excellence, McKinsey’s 7S!,
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