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Travel & tourism policy and practice

C/T/52. Travel and Tourism: Strategic Management and Human Resource Management

WORDS:
1400
DATE:
2007
PRICE:
19.99 GBP

The work analyses a Porters generic framework and strategies and states how apt it is to the travel and tourism industry. It answers questions pertaining to the success of the industry. It analyzes several business strategies that add more value to the travel and tourism industry than Porter's model and describes them. The second part of this study focuses on Human Resource Management in the volatile tourism and Hospitality industry indicating the key features to its success.

 

KEYWORDS: Travel and Tourism, HR, HRM, Strategic HRM, Porters generic framework, strategies for,