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Travel & tourism policy and practice

C/T/171. Tower of London and London Zoo as tourist attractions: comparative analysis

WORDS:
3750
DATE:
2011
PRICE:
39.99 GBP

The paper looks at two London attractions, i.e. the Tower of London and the London Zoo, describing each tourist attraction and comparing their functions, market segments, history, visitor categories, promotion strategies, etc. Recommendations are suggested about the ways to attract more people to both places.

 

KEYWORDS: Tower of London, London Zoo, tourist attractions,

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Other Papers On: Travel & tourism policy and practice
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