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Travel & tourism marketing
C/T/184. Tourism marketing in Tanzania
- WORDS:
- 750
- DATE:
- 2011
- PRICE:
- 9.99 GBP
This paper examines tourism marketing in Tanzania, and aims to provide recommend suggestions for the country. The paper presents a marketing mix (7P analysis) for beach/luxury resorts and activity/adventure holidays. The way in which Tanzania should market to organisations like international tour operators and airlines is evaluated. The paper then compares international and domestic marketing to form conclusions.
KEYWORDS: Tourism marketing, Tanzania, marketing mix, 7P, beach/luxury resorts, activity/adventure holidays, international tour operators, airlines, international marketing, domestic marketing,
Other Papers On: Travel & tourism marketing
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Thanks for the coursework, it has been received and it has been a tremendous help to me.Myra
