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Travel & tourism marketing

C/T/151. Analysis of tourism in Amsterdam and the impact of social media

WORDS:
5050
DATE:
2010
PRICE:
59.99 GBP

This paper examines Amsterdam, aiming to discuss the tourism industry. The paper begins by discussing the type of people that visit Amsterdam, focusing on aspects like where the visitors come from and how long they stay. The way in which the economic recession affected the industry is also discussed. The reasons for visiting Amsterdam are highlighted, like the attractions and night life, and the paper assesses the reputation that the City has is evaluated in view of the affect it has on tourism. Social media and tourism is examined, followed by an evaluation of the cities existing social media. The paper analyses what Facebook and Twitter does for the City, and the paper concludes by summarising thoughts on social media and the future impact on tourism.

 

KEYWORDS: Amsterdam, tourism, social media, economic recession, night life, Facebook, Twitter,

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Received paper - it has helped point me in the right direction for my research. Martin