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Tourism management
C/T/96. A comprehensive knowledge of the research process is fundamental to the study of tourism policy and strategy. Discuss
- WORDS:
- 1700
- DATE:
- 2009
- PRICE:
- 19.99 GBP
The paper examines the role of market research in developing tourism strategies. Research approaches to the development of effective tourism policies are reviewed describing various methods and techniques.
KEYWORDS: Tourism, research methods, market research,
Other Papers On: Tourism management
Other Papers On: Research Methods
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