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Sustainable travel & tourism
C/T/125. ‘Greening' of business travel and tourism industry: fact or fiction?
- WORDS:
- 2450
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper looks at the role of corporate social responsibility (CSR) in the travel and tourism industry examining the impacts of ‘green tourism’ (ecotourism) on the tourism business, economy and society. A case study is conducted of the campaign ‘Amazing Thailand’ aimed to promote green truism in different areas of the country.
KEYWORDS: Green tourism, ecotourism, CSR, corporate social responsibility, business travel, Thailand,
Other Papers On: Environment & sustainable development
Other Papers On: Sustainable travel & tourism
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Keywords Tag Cloud
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I have received the paper and thank you for your great work.Rahim
