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E-travel and Tourism

S/T/69. How can tour operators use the Internet to overcome the problems of intangibility and perishability in selling holiday packages?

WORDS:
1350
DATE:
2009
PRICE:
19.99 GBP

The paper addresses the challenges faced by tour operators that sell holiday packages on the Internet. Intangibility and perishability of tourism are discussed with references to e-tourism, the practices of Expedia and other online tour operators are reviewed.

 

KEYWORDS: tour operator, e-tourism, Expedia, lastminute.com,

 
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